Sunday 10 August 2014

An Identity Enhancer Not Pretence

                                       An Identity Enhancer 
                                Not Pretence


Many times it is been said  “She wears a mask, have you seen how flaky and patchy”.  We have industries flowing all the kind of products to enhance one self. You name the product and we have it, be it a colourful lipgloss or a random face pack.
We have to agree that since generation females prefer to take good care of themselves. The only difference is that nowdays it is been more publicised. Earlier, If we did not have many companies to offer us numerous products, we had our grandmothers’ recipes which without a tinge of doubt worked wonders. Did any us of know that a floor mix with chocolate can act as a powdered base which is best to use in summers as all suggested by the leading companies that we should use powdered base in summers instead a liquid one..

The first make up and the skin care company which came to India is Lakme brought by Rajiv Gandhi and the market was blown over by its products. However at that time it didn’t bring many options for all the different Indian skin tones. Till then many ladies without the knowledge of make up and their skin tone started using wrong base(foundation) which either made  them look white or muddy and that’s where came the good old aunties comment “oh poor girl has put on make to become fair”. Due to different skin  tone colour and less options available, dark or wheatish complexion ladies started using the base without realising it is not meant for them, girls who wanted to become fair after the critical comments of their mothers or mother in laws. Make up is not meant for looking fair it is meant to hide imperfections of the skin, Who in the world has perfect skin may be a baby but in such a polluted and hot weather it is only possible in our dreams. A good base does that, it only hides your pimple or damaged skin marks  and makes you look flawless. The market is in full swing with irresistible products which takes my heart away. Infact our good old Lakme has improved itself and has started offering shades for dark beauties as well.


One of the leading brand which has unending shades for every Indian skin tone is Mac. I myself being a wheatish complexion girl (NC 42) for me it is my favourite brand. It does not make me look white or muddy just hides my childhood negligence of the skin. There are other brands as well like Bobbi brown, Clinque, Este Laudre and many more. However, I am sure you are wondering these are pretty expensive brands which everyone cannot afford. The affordable brands for us are Maybelline, Colorbar and home brand lakme. These brands also offer various options for us without spoiling our skin.
          All  most all of us have this myth that make up spoils our face, well it will not, if applied on a clean face and removed thoroughly before going to bed. We need to follow a regular CTM routine to keep our skin look healthy and nourished. After this only we can expect the base to do its work.  Won’t we all agree anything applied on the unclean and dirty face will appear dirty only, instead of appearing beautiful. Make up don’t spoil our faces wrong habits do. For example, using a wrong cleaning schedule without knowing our skin type. For instance if a oily skin uses a dewy effect foundation it will make her face like the shine of the light bulb though if a matte foundation is used it will balance the unwanted oil of the skin and it will also not clog the pores which the former will do.

There are women in media industry and modelling industry whose work demand putting on of the make up for 8 to 9 hours so that they look there best and I can assure you there skin is not spoiled at all bcoz they use good brands and follow a regular cleaning of their faces.

                I know I have taken lot of your timing In the end I just want to say that keep your skin healthy and look gorgeous always.

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